Tangram wanted to better connect to its core customer base of architects and designers by highlighting its shared commitment to design excellence.  To embody this commitment to design, Tangram engaged the Period Media to develop a comprehensive brand identity that would simultaneously communicate their creative focus and broad capabilities through various media: print, multi-media, and environment.  As part of this initiative, Tangram sought to renovate its 40,000-square-foot workplace showroom to reflect its brand, showcase its products, promote efficiency and collaboration among its 275 office employees, and illustrate various examples of form and function that commercial furnishings provide to clients.  The project budget transformed a dated warehouse office space into a working showroom over the course of 10 months.

Photograph: Benny Chan of Photoworks
Design Firm: Douglas Giesey and Tom Owensby
2006 Calibre Award Nominee