TikTok, the short-form video app that has taken the world by storm, is currently the most downloaded app worldwide with over 2 billion downloads reported back in April, according to Forbes. Therefore, it came as no surprise when the company announced their Los Angeles operation’s move to a new 120,000-square-foot office in Culver City early this year, a clear sign of their growth and ambition.
Located between the innovative tech companies in SiliconBeach and the streaming content companies at Hayden tract, TikTok truly sits at the intersection of technology and entertainment, physically and figuratively,” said Vanessa Pappas, TikTok General Manager. “While we are a global company, having a permanent office in LA speaks to our commitment to the U.S. market and deepens our bonds with the city, and the talent and companies, that call it home.
TikTok’s new space occupies five floors at the C3 campus and was designed “to embody TikTok’s fun and joyful personality,” says the company.
The office was designed in collaboration with global architecture and design firm Gensler, who then engaged Tangram Interiors to provide all of the workstations and conference room furniture. The height-adjustable Steelcase workstations provide freedom of choice to all of the users and provide a visually-clean space for heads down work. The TikTok team was so impressed with Tangram’s product selection and installation, that they have been selected to provide ancillary furniture for future projects.
The new office features an open floorplan with conference rooms, private phone booths, a stadium-style presentation and community space, and terraces for indoor/outdoor work. Additionally, a content-creation studio was completed this summer, a facility now available to TikTok creators and partners.
Upon entering, you will be greeted by a seemingly stark lobby with a single reception desk. However, wait a mere moment and the space will transform into a wildly visual and kinetic scene, thanks to the100-foot-long LED wall with constantly changing images and text, making for the perfect backdrop for any photo or video. At the heart of the office is an eye-catching hot pink staircase, as an ode to their logo, that runs through each floor and follows a bespoke mural crafted by their internal design team.
With exposed ceilings and infrastructure, matched with expansive windows that provide a full view of LAX and the Pacific Ocean, the building is a celebration in itself. On the second floor resides the café, with a long buffet table backed by ceramic tiles depicting old skateboard decks as a nod to SoCal future. Keeping with this theme is the ceiling featuring a tangle of neon alluding to Los Angeles’s freeways, the infamous 405, 10 and 5. These spaces are accompanied by an additional coffee and tea lounge featuring colorful booths, lovingly referred to as “Hollywood squares.”
Between the views, the vibrant colors, and ‘60’s pop-style artwork, the space is a love letter to Los Angeles, where entertainment and technology meet to embody all that is TikTok.