Belkin
All projectsCreative

Belkin

Sustainability-minded, biophilic and coastal-inspired office for a tech product company

ClientEl Segundo, CA65,000 sq ft2022
Business Units
Studio Other·Contract Furniture
Market
Workplaces
Partners
HLW·Studio Other
The Challenge

Understanding what drives the need for change

Belkin, the technology company that has grown from a 1980s Southern California garage into a global leader in connectivity solutions, faced a workplace challenge that threatened their collaborative culture. Their previous 150,000 square foot facility sprawled across multiple stories and buildings, creating an unintentionally fragmented environment where employees worked in isolation, rarely crossing paths with colleagues from other departments. This physical separation was undermining the company's core values of connection and innovation.

Recognizing the need for transformation, Belkin embarked on a mission to consolidate their operations into a single-story, 65,000 square foot space in El Segundo. The goal was ambitious yet essential: create an environment that would break down departmental silos and foster the kind of spontaneous interactions that drive innovation. Having previously worked successfully with Tangram on their Playa Vista office, Belkin once again sought their expertise, though this time through a competitive interview process that confirmed Tangram as the standout choice for bringing their vision to life.

Our Approach

How we brought the vision to life

Tangram partnered with architecture firm HLW and Studio Other to craft a comprehensive furniture strategy that would transform Belkin's new space into a warm, residential-inspired workplace. The team deliberately moved away from traditional corporate aesthetics, instead selecting pieces with rich textures and sunset hues that reflected Belkin's innovative spirit. From lab spaces and workshops to photo studios and social areas, every zone received carefully curated furniture sourced from over 30 manufacturers, ensuring each space had its own personality while maintaining design cohesion.

Sustainability played a crucial role in the selection process, with the team prioritizing local and natural materials that aligned with Belkin's environmental values. Strategic placement of varied planters and living greenery became a defining feature, softening the expansive space and creating natural gathering points. Standout pieces included a West Elm Belle Sectional in textured Designtex FOMO Maize that anchored the main pantry, Green Furniture Concept benching thoughtfully arranged around a living tree, and a stunning Coalesse Potrero conference table with maple finish for critical meetings.

The Results
65,000
square feet of unified workspace replacing fragmented multi-building layout
30+
furniture manufacturers sourced for comprehensive design solution
100+
staff members now working in collaborative, culture-building environment
100%
client satisfaction with project exceeding all expectations
Featured Products

34 solutions from 13 manufacturers

Bernhardt·Coalesse·Viccarbe·Arper·Blu Dot·Bolia·TOOU·Davis·HAY·ROOM·Green Furniture Concept·Hem·Hightower
Bernhardt · 6488cbaf1124f2c31059d86a

Pederson

Combining innovative techniques with 3d veneer and minimalism, Pedersen offers a perfectly simple shape with beautiful lines. Inspired by an open seashell, the design in its purest form works well ergonomically. This three-legged chair is a striking, sculptural object yet incredibly comfortable. Pedersen is available in oak or walnut in a range of finish options. Four metal base options include copper, polished, or black chrome, in addition to matte black.

Coalesse

Potrero415

Create inspiring settings — from open-plan casual to conference-room formal — with a wide variety of materials, shapes, and sizes. Potrero415 supports all the ways your people work: inside or outside a meeting room, sitting or standing, for long sessions or short bursts of creative energy. Designed for creative collaborators, Potrero415 is at the vanguard of a new standard of craft that looks better, feels better, and performs better.

Viccarbe · 6488cbaf1124f2c31059d863

Sistema Sofa

Seating with soul. With the comfort and character of bespoke furniture, yet all of the accessibility and efficiency of a pre-existing system, Sistema embodies the soul of the new work seating: a place where anything is possible; a style to fall in love with. Sculpted and deep. Clean-lined and welcoming. Mediterranean-inspired profiles and a finely engineered reclining posture bring the easy mood and residential-style comfort of softer seating to the workplace.

Arper · 6488cbaf1124f2c31059d86a

Colina M Sled

Armchair with sled base in chromed or anthracite powdercoated steel. The fully upholstered plywood frame is available in fabric, leather, faux leather or customer’s own material.

Blu Dot · 6488cbaf1124f2c31059d861

Circula

Loud and proud. Circula knows just who it is. Generous proportions command a room and create a congenial space to gather 'round. Fit for patio or palace.

Bolia · 6488cbaf1124f2c31059d86a

Tune

Tune means to correct the pitch or adjust, and that is exactly what Tune does – in both form and function. The idea behind the design is simple; to create a chair that releases space in a room instead of consuming it. The chair's slim and elegant frame with durable construction means Tune dining table chairs have the unique ability to be stacked.

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