S1E4: A Marketer's Transition to Self-Employment in 2020

Paul Smith, Tangram's CMO, sits down with Justin Salters of Salters Associates, a new marketing firm out of Bakersfield, CA. After working with Fortune 500 companies and high-level political campaigns, Justin decided to launch his own company March 2020, approximately two weeks before the world shut down. In this episode, Paul and Justin discuss navigating 2020 as an entrepreneur, how small and medium sized businesses can build their brands for the future, and why the good people of Bakersfield probably won't be watching Tonight Show reruns anytime soon.

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