About Tangram

As Regional Technology Director at Tangram Interiors, Scott Birdsong leads with a passion for innovation and a commitment to making workplace technology smarter, simpler, and more impactful. With extensive experience in AV systems, integration strategy, and client delivery, Scott plays a key role in shaping how technology enhances the way people connect, collaborate, and communicate across Southern California.

Scott works closely with clients, designers, IT professionals, and project teams to deliver integrated technology solutions that align with each organization's goals and culture. From interactive environments and video conferencing systems to enterprise-level digital platforms, Scott ensures that every system is both future-ready and user-friendly.

Known for his technical expertise, problem-solving mindset, and calm leadership, Scott brings clarity to complex solutions and confidence to every phase of a project. He is a trusted advisor and hands-on leader who ensures that every install delivers real value—not just at launch, but long after the system is in use.

At Tangram, Scott is driving the next generation of workplace technology—connecting people to ideas, systems to spaces, and vision to execution.

Eric Lockwood is an accomplished professional with nearly 30 years of experience in technology implementation within the built environment. His expertise spans across Europe, Asia, and North America, covering consulting, strategic planning, infrastructure design, and systems integration. As the Design Director for Tangram Technology, Eric's primary focus lies on the user, culture, and experience. He leads a team that curates innovative technology solutions, harmonizing them with architectural visions and interior designs.

Currently, Eric serves as the Director of Design at Tangram Technology since March 2015. In this role, he leverages his extensive knowledge and skills to drive the design process and ensure the delivery of cutting-edge technological solutions. Prior to joining Tangram, Eric held the position of Principal at PlanNet Consulting for nine years, where he further sharpened his expertise in technology implementation.

Eric has actively contributed to the industry through his involvement as a Board Member of the Acoustical Society of America (ASA) LA Chapter from 2005 to 2010. He also worked as a Senior Consultant at Vantage Technology Consulting Group and Arup, accumulating valuable experience in the field.

In terms of education, Eric holds certifications as a Certified Technology Specialist - Design (CTS-D) from Infocomm International and a Leadership in Energy & Environmental Design Accredited Professional (LEED AP) from the United States Green Building Council. He completed his Bachelor of Engineering (BEng) in Electroacoustics at the University of Salford in the United Kingdom.

Eric Lockwood's extensive experience, leadership in design, and commitment to innovative technology solutions have played a crucial role in shaping the built environment and enhancing user experiences throughout his career.

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Charlotte Wiederholt is a highly accomplished professional with extensive experience in the field of industrial design and creative leadership. Since 1998, she has been serving as the President and Creative Director of Studio Other, a renowned furniture solutions company based in Los Angeles, California.

Under Charlotte's leadership, Studio Other has flourished, offering custom furniture solutions designed in collaboration with clients and architects. She has successfully led a cross-functional team comprising salespeople, designers, industrial designers, and engineers to create innovative and tailored furniture solutions. Her strong leadership skills have allowed her to guide the team in delivering exceptional customer service and fostering long-term relationships with clients.

Charlotte's strategic vision and business acumen were instrumental in leading a successful rebranding effort for Studio Other. This initiative facilitated the company's expansion into national sales, resulting in increased revenue and market share. Through effective sales strategies, product innovation, and a commitment to outstanding customer service, Charlotte grew the organization's annual sales to over $20 million.

Throughout her career, Charlotte has developed strong relationships with several Fortune 500 and 1000 companies. She has consistently provided customized solutions that meet the unique needs and requirements of these clients. Her ability to understand and deliver on clients' expectations has solidified Studio Other's reputation as a trusted partner in the industry.

Charlotte Wiederholt holds a Bachelor of Science degree in Industrial Design from Arizona State University, which she earned in 1995. Her educational background, coupled with her extensive experience in the field, has provided her with a deep understanding of design principles and industry trends.

As the President and Creative Director of Studio Other, Charlotte has nurtured a culture of creativity, collaboration, and innovation. She has built a team of over 20 skilled makers and artists who share her passion for the craft. Through her leadership, Studio Other continues to deliver exceptional results, pushing the boundaries of design and exceeding client expectations. Charlotte's expertise in design and her strong leadership skills have been vital to the growth and success of Studio Other in the industry.

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As Vice President of Sales for Tangram Interiors in Los Angeles, Mark Chaput brings decades of industry experience, a deep knowledge of the Southern California market, and a sharp focus on client success. A natural leader and connector, Mark plays a critical role in shaping Tangram’s presence across the region—guiding teams, building partnerships, and helping organizations reimagine what their spaces can do.

Mark works closely with clients, designers, brokers, and industry partners to deliver strategic workplace solutions that align with business goals, culture, and future growth. His leadership spans Tangram’s integrated services—from furniture and architectural systems to workplace technology—ensuring every engagement is collaborative, well-executed, and built to last.

Known for his integrity, responsiveness, and ability to see both the big picture and the smallest details, Mark is a trusted advisor throughout the project lifecycle. He leads with empathy and purpose, cultivating long-term relationships while delivering results that speak for themselves.

At the intersection of strategy, service, and design, Mark helps shape environments that elevate how people work, connect, and thrive.

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Mark Peters is a seasoned professional with over 20 years of experience in education and healthcare national sales management. He currently holds the position of Director of Healthcare & Education at Tangram Interiors, a leading Steelcase dealership. In this role, Mark leads the sales and marketing teams for Texas, collaborating with clients and the architecture and design community to develop innovative and cost-effective solutions based on research and shared experiences.

Prior to joining Tangram Interiors, Mark served as the Manager of Education and Healthcare at Knoll, a renowned furniture manufacturer. During his two-year tenure, based in the Dallas-Fort Worth Metroplex, he contributed to the company's success by leveraging his expertise in the education and healthcare sectors.

Before his time at Knoll, Mark held the position of District Manager for North TX, OK, and AR at McGraw-Hill Education. In this role, he demonstrated his strong leadership skills and sales acumen, overseeing a wide range of educational products and services for the assigned region.

Mark also gained valuable experience as an Executive Sales Manager of eProducts at Elsevier, a global information analytics company, and as a Learning Solutions Specialist at Cengage Learning. These roles provided him with comprehensive knowledge of the education industry and further strengthened his skills in sales and account management.

With a Bachelor's degree in Business Administration and Management from the University of Utah, Mark brings a solid academic foundation to his professional endeavors. His diverse background and extensive experience enable him to effectively address the unique challenges faced by Tangram's clients in the education and healthcare sectors.

Among the notable clients Mark has collaborated with are the University of Texas System, Tarrant County College, University of North Texas System, Texas A&M University System, Prosper ISD, Richardson ISD, Tyler ISD, Baylor Scott & White Health, and Children's Health, among many others. Through his strategic approach and commitment to understanding clients' specific needs, Mark ensures that Tangram Interiors delivers tailored solutions that meet and exceed expectations.

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As Vice President of Business Development at Tangram Interiors, Jon Leach brings more than two decades of expertise in workplace strategy, project execution, and client partnerships across the commercial interiors industry. With a sharp focus on aligning environments with evolving organizational needs, Jon is a trusted advisor to clients ranging from Fortune 500 companies to fast-growing startups and leading design firms.

At Tangram, Jon leads strategic partnerships and customer engagement initiatives that help organizations reimagine how their spaces support culture, collaboration, and performance. Known for his collaborative approach and deep industry knowledge, Jon works at the intersection of design, technology, and functionality to deliver holistic solutions that inspire and endure.

He is passionate about building long-term relationships, simplifying complexity in large-scale projects, and connecting clients with the right resources—whether it's workplace furniture, integrated technology, or custom fabrication.

Jon’s strength lies in understanding client vision and translating it into actionable solutions that meet aesthetic, operational, and budgetary goals. With a strong background in architectural products and interior construction, he adds value far beyond the initial engagement—becoming a strategic partner throughout the project lifecycle and beyond.

Let’s talk about how we can help bring your next space to life.

As Director of Southern California Education at Tangram Interiors, Tristin Kranenburg leads with a deep understanding of how learning environments shape student outcomes, teacher effectiveness, and community engagement. With a passion for education and over a decade of experience in client strategy and project execution, Tristin partners with institutions to create inspiring, flexible spaces that support modern pedagogy and long-term growth.

Tristin works alongside K–12 districts, higher education institutions, architects, and facility leaders to deliver tailored solutions across furniture, architectural systems, and workplace technology. Her collaborative approach helps schools align their physical environments with educational goals—whether it’s reimagining a classroom, building a student commons, or designing an entirely new campus.

Known for her thoughtful leadership, solution-oriented mindset, and deep market expertise, Tristin is a trusted advisor throughout the planning, design, and implementation process. She helps clients navigate evolving needs, limited resources, and tight timelines—without ever losing sight of the people the space is meant to serve.

At Tangram, Tristin is driving innovation in education spaces—creating environments where students thrive, educators succeed, and communities feel connected.

As Director of Southern California New Business at Tangram Interiors, Kasey Christensen is focused on building lasting partnerships and opening new doors across the region. With a strong background in sales strategy and client development, Kasey leads with energy, empathy, and a deep understanding of what it takes to turn introductions into impactful collaborations.

Kasey partners with organizations across industries—corporate, education, healthcare, and beyond—to help them explore how thoughtful, well-executed spaces can support their people and accelerate their goals. She connects clients to Tangram’s integrated portfolio of workplace solutions, including furniture, architectural systems, and technology, and ensures every engagement begins with alignment and trust.

Known for her ability to listen, strategize, and connect the right people at the right time, Kasey brings clarity to early-stage conversations and momentum to every opportunity. She thrives on helping clients imagine what’s possible—then bringing the right team together to make it happen.

At Tangram, Kasey is leading the charge on growth—helping new partners take the first step toward spaces that inspire, perform, and evolve.

Alyssa Armesto is a seasoned professional with nearly a decade of experience in various leadership roles. She currently holds the position of Vice President - Central Valley at Tangram Interiors, a leading interior solutions provider. In this role, she is responsible for overseeing operations and driving business growth in the Central Valley region of California.

Before assuming her current role, Alyssa served as the General Manager - Central Valley at Tangram Interiors, where she successfully led the team and achieved significant milestones during her tenure. Prior to that, she held the position of General Manager in Fresno, further demonstrating her expertise in managing regional operations and delivering exceptional results.

Alyssa's journey in the industry began as a Sales Executive/Workplace Consultant, where she developed her skills in sales and consulting, particularly in the field of workplace solutions. She showcased her talent and commitment during her five-year tenure in this role based in Newport Beach.

Prior to joining Tangram Interiors, Alyssa gained valuable experience as a Sales Executive at Shred-it, a document destruction and information security company. Her role involved managing client relationships and driving sales efforts.

Alyssa's professional journey started with her role as a Staff Auditor at Kushner, Smith, Joanou & Gregson, LLP, an accounting firm based in Irvine, California. She also gained practical experience as an Accounting Intern at Kirk W. Moerman, CPA.

With her diverse background and experience, Alyssa brings a wealth of knowledge and expertise to her current position at Tangram Interiors. Her strong leadership skills, combined with her dedication to delivering exceptional customer service and driving business growth, contribute to the continued success of Tangram Interiors in the Central Valley region.

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Kellie Reed is an experienced professional with a passion for customer service and business development. With a strong background in customer relations, sales, and project management, she is dedicated to delivering exceptional results.

Over the course of her career, Kellie has held various customer-facing roles, ranging from sales representative to project manager. Through these positions, she has gained valuable experience in understanding customer needs, developing effective customer relations strategies, and driving business growth.

Kellie holds a Bachelor's degree in Business Administration. Her educational background, combined with her motivation and dedication, fuels her desire to continually excel in her work and exceed expectations.

A team player by nature, Kellie thrives in collaborative environments where she can work alongside others to achieve shared goals. She is passionate about working with people and takes pleasure in helping them achieve their objectives. In her leisure time, Kellie enjoys hiking, reading, and spending quality time with her family.

Currently, Kellie serves as the Vice President of Sales for Tangram Interiors in Orange County, California, specializing in the healthcare sector. She has been with Tangram Interiors for over 12 years and has played a key role in the company's growth and success. In her previous role as Director of Sales, she demonstrated her expertise and leadership in driving sales initiatives and managing the Orange County region.

Kellie's extensive experience, combined with her educational background and passion for customer service, makes her a valuable asset to Tangram Interiors. Her strategic approach and dedication to exceeding customer expectations contribute to the company's ongoing success in delivering innovative solutions to its clients.

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Paul Bawol is a highly experienced professional with a diverse background in human resources and auto insurance claims. With over 10 years of experience as the Director of Human Resources for the largest Steelcase office furniture dealership in the Western U.S., located in Los Angeles, Paul has successfully managed all human resource responsibilities for the organization. His expertise includes training, recruiting, corporate insurance, and employee benefits, making him a valuable asset in developing and implementing effective HR strategies.

In addition to his HR background, Paul has 14 years of experience in auto insurance claims. He has a strong track record in handling and managing various types of claims, including property damage, injury, and liability loss exposures. Throughout his career, Paul has excelled in recruiting, hiring, training, and managing auto claim staffs in Southeast and Southwest Michigan, demonstrating his leadership and expertise in the insurance industry.

Paul holds a Bachelor's degree in Communications and Business from Michigan State University, where he gained a solid foundation for his professional endeavors. Since May 2003, he has been serving as the Director of Human Resources at Tangram Interiors, where he continues to contribute his extensive knowledge and experience to the organization's success.

With his combined expertise in human resources and auto insurance claims, Paul brings a unique perspective and skill set to his role. He is known for his dedication, professionalism, and ability to deliver results in both the HR and insurance fields.

Mitchel Zelinger is an accomplished professional with a rich background in business development and commercial interiors. He currently serves as the Executive Vice President of Business Development at Tangram Interiors, a leading full-service office furnishings and commercial interiors company with five world-class showrooms and sales offices. In his role, Mitchel brings a unique blend of "old school" sales discipline and innovative approaches to foster growth and success. He emphasizes the importance of building strong relationships, going the extra mile, and creating personalized experiences for clients and colleagues alike. Mitchel's leadership serves as a source of inspiration for new recruits and a motivation for the entire team.

With a career spanning over 18 years at Tangram Interiors, Mitchel has played a pivotal role in the company's growth and success. Prior to his current position, he served as the Director of Business Development, leading Tangram's business development platforms and contributing to consistent growth over the past decade. His down-to-earth and personal approach to business development has resonated with clients and colleagues, creating lasting connections and driving results.

Mitchel's journey in the interior products industry began in 1985 when he co-founded On-Site Fabricare Service, Inc. alongside his father, Hugo. The company specialized in the refurbishment of commercial office furnishings, and under Mitchel's leadership, it experienced significant growth. In 1998, On-Site was sold to Tangram, which now operates as Tangram OnSite, the company's furniture refurbishing division.

Before his tenure at Tangram, Mitchel worked as the President of On-Site Fabricare Service, Inc., overseeing the company's operations and expansion. He successfully grew the business from its humble beginnings in a barbershop to a thriving enterprise with 70 employees and a substantial industrial space.

Mitchel also has experience with Interface, the world leader in modular carpet tiles, where he served as part of the business development team. During his time with Interface, Mitchel made significant contributions to the company's growth, helping triple its business from $1 million to $9 million within three years.

Throughout his career, Mitchel Zelinger has demonstrated exceptional leadership, business acumen, and a passion for building relationships. His commitment to delivering personalized experiences, combined with his extensive industry knowledge, has made him a respected figure in the commercial interiors and business development arena.

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As Vice President of Operations at Tangram Interiors, Luis Carmona is the driving force behind seamless execution and operational excellence. With more than two decades of experience in logistics, project management, and team leadership, Luis ensures that every client engagement is delivered with precision, efficiency, and care.

Luis oversees Tangram’s operations from end to end—managing timelines, resources, and cross-functional teams to bring workplace projects to life on time and on budget. He plays a key role in maintaining the high standards Tangram is known for, leading with a solutions-first mindset and a deep commitment to both the client experience and internal team success.

Known for his integrity, calm leadership, and relentless focus on improvement, Luis helps translate vision into reality—without compromising quality or agility. His ability to navigate complexity and drive results has made him a trusted partner to both clients and colleagues alike.

At Tangram, Luis ensures that what’s promised is what’s delivered—every time.

As Director of Operations at Tangram Interiors, Kathy MacIntosh plays a key role in delivering the structure, consistency, and service excellence that power Tangram’s success. With deep experience in logistics, project coordination, and operational strategy, Kathy ensures that every project moves forward with efficiency, accuracy, and care.

Kathy leads cross-functional teams in executing workplace solutions—overseeing schedules, managing resources, and resolving challenges before they arise. Her leadership is grounded in clear communication, sharp attention to detail, and a deep understanding of what it takes to turn great ideas into seamless installations.

Known for her collaborative spirit and steady hand, Kathy builds strong relationships across departments and with clients alike. She brings clarity to complex timelines, ensures accountability at every stage, and never loses sight of the human element behind every space.

At Tangram, Kathy is a cornerstone of operational excellence—helping deliver environments that are as well-executed as they are well-designed.

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As Director of Information Services at Tangram Interiors, Gilbert Morales leads the technology strategy that powers Tangram’s operations, connectivity, and innovation. With a deep background in IT infrastructure, systems integration, and user support, Gilbert ensures that the tools behind the scenes are as seamless and high-performing as the spaces Tangram delivers.

Gilbert is responsible for overseeing all internal IT systems and services—from network security and cloud platforms to hardware, software, and data management. He partners with teams across the organization to ensure technology is not only functional, but a true enabler of efficiency, collaboration, and growth.

Known for his proactive approach and steady leadership, Gilbert keeps Tangram’s tech ecosystem running smoothly while constantly identifying opportunities to improve, streamline, and future-proof operations. He brings a customer-service mindset to every interaction, supporting employees at every level with reliable tools and responsive solutions.

At Tangram, Gilbert plays a critical role in connecting people, processes, and platforms—ensuring the company stays secure, agile, and ready for what’s next.

Cristina Lau is a seasoned financial professional with over three decades of experience in accounting and finance. She currently serves as the Controller at Tangram Interiors, a position she has held since September 2014. In this role, she is responsible for a wide range of financial operations, including month-end and year-end close, journal entries, accruals, adjustments, account analysis and reconciliation. She also manages financial report consolidation, reviews combined financial statements, and oversees the accounts receivable (AR) department. Her responsibilities extend to credit and collection, managing past due invoices and write-offs, cash application, invoicing, and ensuring compliance with revenue recognition policies.

Prior to her tenure at Tangram Interiors, Cristina held the position of Assistant Controller at EPIC Hearing Healthcare from January to September 2014. From November 2011 to December 2013, she was the Senior Accounting Manager at Pivot Interiors Inc., where she was instrumental in managing aspects of acquisition, including negotiation, due diligence, and integration.

As Chief Innovation + Marketing Officer at Tangram Interiors, Paul Smith leads the charge in shaping the company’s brand, strategy, and future-forward vision. With a unique blend of creative insight and business acumen, Paul drives innovation across all facets of the organization—ensuring Tangram stays at the forefront of the evolving workplace landscape.

Paul oversees brand development, strategic partnerships, digital engagement, and emerging service platforms, all while fostering a culture of curiosity, experimentation, and purposeful growth. His work bridges the gap between creative storytelling and real-world business impact, positioning Tangram as not just a provider of workplace solutions—but a catalyst for change in how people work, learn, and connect.

A champion of design thinking and cross-disciplinary collaboration, Paul is known for turning bold ideas into scalable strategies. He brings clarity to complexity, helps teams push boundaries, and ensures every touchpoint—internal and external—reflects Tangram’s commitment to innovation and excellence.

At Tangram, Paul plays a central role in building what’s next—leading with vision, backed by insight, and always grounded in the human experience.